I was watching a marketing webinar the other day and it brought to mind thoughts of a shady/slimey salesman.
The idea is to register a domain name that starts with com. Something like com-customersurvey.us. Then you can have a subdirectory like walmart or microsoft or whatever. You would then end up with addresses like walmart.com-customersurvey.us and microsoft.com-customersurvey.us
On the webinar it even said to avoid registering something with .com domain extension because people may notice it. And to register long, even nonsense domains, like com-11–survey11.us, to distance the com at the front from the end domain extension.
So, this whole marketing strategy is designed to trick people into thinking they're on Microsoft's or Walmart's website to gain their confidence so you can get them to fill out a survey of buy a product thinking it's from or endorsed by a reputable company.
In today's world of social media and online conversations and openness is this not bound to backfire? If/when people realised you tricked them I'm sure they would want a refund.
Not to mention the chances of this getting in the wrong hands and someone sending you an email saying your bank account may have been hacked and ask you to log into something like yourbank.com-fraudalert.us
The guy on the webinar even said to quickly register com- domains because he didn't know how long they would allow them to be registered.
Now what does everyone think of this?
No comments:
Post a Comment